Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist who will develop and implement multi-channel digital marketing strategies.

Key Responsibilities

• Plan and execute digital marketing campaigns across various platforms including SEO, PPC, email, and social media
• Manage and optimize paid media accounts for performance and ROI
• Analyze campaign performance and create reports with actionable insights

Required Qualifications

• 2-4 years of hands-on experience in digital marketing, preferably in an agency setting
• Strong understanding of performance marketing, SEO/SEM, and email marketing
• Proficiency in tools such as Google Ads, Google Analytics, and SEO tools
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field
• Basic understanding of HTML/CSS or CMS platforms is a plus