Paid Media Data Analyst

Job Summary

A company is looking for a Paid Media Data Analyst to enhance paid media performance through data analysis.

Key Responsibilities

• Conduct comprehensive paid media performance analyses and competitive intelligence to build strategic recommendations
• Collaborate with cross-functional teams to identify growth opportunities and optimize media spending
• Analyze campaign datasets to uncover insights and develop frameworks for monitoring media performance

Required Qualifications

• Experience in deal evaluation, market analysis, and investment memo creation from VC or private equity roles
• Proficient in interpreting and modeling media data insights using AI-powered analytics tools
• Ability to collaborate effectively across marketing, product, and business functions
• Strong understanding of media attribution models, performance metrics, and campaign optimization
• Professional proficiency in English