Job Summary
A company is looking for a Senior Manager, Paid Media to lead customer acquisition and revenue growth through integrated digital marketing campaigns.
Key Responsibilities
- Oversee and optimize global paid media strategies across multiple channels and platforms
- Develop and execute performance marketing plans to drive customer acquisition and retention
- Collaborate with cross-functional teams to align marketing initiatives with business goals
Required Qualifications
- 8+ years of performance marketing B2B experience, with 5+ years in a leadership role
- Proficient in analytics tools and campaign management platforms
- Experience with Account-Based Marketing (ABM) and marketing automation tools
- In-depth knowledge of performance metrics and optimization strategies
- Experience managing large-scale digital budgets and reporting to senior leadership
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