Job Summary
A company is looking for a Business Data Analyst focused on marketing performance and acquisition.
Key Responsibilities
- Deliver weekly performance reporting on marketing and acquisition KPIs in an executive-friendly format
- Conduct ad hoc analyses to uncover trends and root causes affecting business performance
- Build and maintain dashboards and reports using SQL and BI tools to enable self-service analytics
Required Qualifications
- Bachelor's degree in Business Analytics, Marketing, Economics, Data Science, or a related field
- 5+ years of experience in a data/analytics role focused on business performance
- Proficiency in SQL; working knowledge of Python is a plus
- Experience building dashboards using Power BI, Tableau, or Looker
- Familiarity with DMAIC and performance improvement methodologies
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