Job Summary
A company is looking for a Customer Marketing Manager who will lead initiatives in customer expansion, advocacy, and community engagement.
Key Responsibilities
- Drive customer expansion and upsell opportunities through targeted marketing strategies
- Collaborate with cross-functional teams to enhance customer journeys and experiences
- Build and manage a vibrant customer community to foster engagement and loyalty
Required Qualifications
- Bachelor's degree in Marketing, Business, or a related field
- 5+ years of experience in customer marketing, account management, or a related role
- Experience with Marketing Automation/CRM platforms (HubSpot preferred)
- Strong understanding of customer lifecycle management and upsell strategies
- Experience with customer advocacy programs and community building is a plus
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