Demand Generation Marketing Manager

Job Summary

A company is looking for a Demand Generation Marketing Manager to define and execute national demand strategies and campaigns.

Key Responsibilities

• Lead strategy and planning for demand marketing activations across channels to meet pipeline targets
• Execute campaigns to drive leads, MQLs, and pipeline, while measuring performance for data-driven insights
• Project manage various demand generation activations, including webinars, content, and email nurture campaigns

Required Qualifications

• At least 3 years of B2B demand generation experience in a SaaS environment
• Demonstrated understanding of the MarTech landscape and ability to implement new tools into strategy
• Experience leveraging multiple digital channels, including paid media, to drive outcomes
• Strong project management skills with the ability to work independently on complex projects
• Meticulously organized with a capacity to thrive in ambiguous environments