Digital Marketing Analyst

Job Summary

A company is looking for a Digital Marketing Analyst to assist in the planning, execution, and optimization of client accounts.

Key Responsibilities

• Manage social media Pay-Per-Click (PPC) campaigns
• Monitor digital trends and provide insights to support business objectives
• Analyze campaign performance and create reports on marketing metrics

Required Qualifications

• Bachelor's degree in Marketing, Business, Economics, Finance, or a related field
• Experience in digital marketing or the automotive vertical is desired
• Proficiency in Microsoft Office is required
• 1+ years' experience with Google AdWords is a plus
• Strong quantitative skills for analyzing and optimizing campaign performance