Job Summary
A company is looking for a Director of Data Analytics & Insights.
Key Responsibilities
- Connect audience behavior with affiliate revenue, focusing on ecommerce performance
- Collaborate with editorial and commerce teams to identify strategic insights and opportunities
- Lead data and analytics best practices, developing LTV modeling and performance marketing campaigns
Required Qualifications
- 7+ years of experience in data and analytics, preferably in media or publishing
- Experience in performance marketing and understanding of commerce data platforms
- Advanced Excel skills, including pivot tables and VLOOKUP
- Familiarity with A/B testing best practices and data visualization
- Ability to work cross-functionally and present data insights to non-technical stakeholders
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