Job Summary
A company is looking for a Director of Marketing Technology.
Key Responsibilities
- Define and execute the strategy for the marketing technology ecosystem, ensuring scalability and alignment with business priorities
- Lead the selection, integration, and optimization of marketing platforms, ensuring seamless workflows and measurable impact
- Champion AI adoption across marketing, enhancing processes like predictive lead scoring and journey orchestration
Required Qualifications
- 10+ years in marketing technology or digital marketing, with 5+ years in senior leadership roles
- Hands-on expertise with AI/ML-powered marketing capabilities and strong understanding of data architecture and privacy compliance
- Proven success leading CRM, MAP, CDP, and analytics platform strategy and execution
- Experience in modernizing legacy systems and building best-in-class marketing technology stacks
- Track record of establishing governance and performance frameworks that drive measurable business outcomes
Comments