eCommerce Digital Marketing Specialist

Job Summary

A company is looking for an eCommerce Digital Marketing Specialist (REMOTE).

Key Responsibilities

• Manage and execute Email and SMS content strategies, including monthly calendars and promotional support
• Track and report KPIs for email and SMS campaigns, delivering insights for key meetings
• Develop and activate CRM strategies for segmentation in email and SMS campaigns, while collaborating with internal teams and external vendors

Required Qualifications

• Bachelor's degree in a related field
• 1+ years of digital marketing experience in relevant channels
• Experience with Google AdWords, Google DV360, and Facebook Business Manager
• Familiarity with Adobe Analytics, Google Analytics, or other reporting platforms is a plus