Growth Marketing Manager

Job Summary

A company is looking for a Growth Marketing Manager to lead customer acquisition and engagement strategies across healthcare professional and B2B marketing segments.

Key Responsibilities

• Drive growth of the HCP audience through various marketing channels including SEO and paid acquisition
• Support lead generation and nurture campaigns targeting pharma brand marketers and media agencies
• Partner with data analysts to monitor key growth metrics and optimize marketing performance

Required Qualifications

• 5-7 years of experience in growth marketing, performance marketing, or lifecycle marketing, preferably in healthtech or B2B SaaS
• Proven success in driving acquisition and engagement across various channels
• Strong skills in A/B testing, marketing automation, and Google Analytics
• Familiarity with HCP audiences and compliance-sensitive environments
• Advanced marketing knowledge and experience in developing successful email and text marketing campaigns