Job Summary
A company is looking for a Head of Product Marketing.
Key Responsibilities
- Own storytelling by delivering persona-specific messaging that aligns with the brand narrative
- Create content at scale, including case studies, blogs, and press releases, leveraging various resources
- Drive product launches by orchestrating go-to-market plans in collaboration with cross-functional teams
Required Qualifications
- 5+ years of marketing experience, with at least 3 years in B2B product marketing
- Experience marketing to facility owners or contractors in the construction sector
- Ability to translate customer pain points into compelling stories
- Metrics-based approach to measuring performance
- Creative and entrepreneurial mindset to drive growth efficiently
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