Marketing Consultant

Job Summary

A company is looking for a Marketing Consultant to accelerate growth and enhance brand visibility.

Key Responsibilities

• Design and execute a paid acquisition strategy across various platforms, focusing on UGC ads
• Develop and manage content marketing strategies to drive brand awareness and user retention
• Analyze customer cohorts and oversee SEM budgets to maximize ROI and user profitability

Required Qualifications

• 5+ years of experience in performance marketing, with 3+ years focused on paid ads for consumer apps or D2C brands
• 2+ years of experience in content marketing, developing strategies that drive engagement
• 2+ years of SEO experience, including keyword research and link-building
• Proven success managing SEM budgets exceeding $2m annually
• Proficiency with analytics tools like Google Analytics and SEMrush