Marketing Operations Manager

Job Summary

A company is looking for a Marketing Operations Manager, Campaigns.

Key Responsibilities

• Build and maintain campaign tracking infrastructure in Salesforce, ensuring reliable tracking across key channels
• Ensure accurate lead capture and proper routing to Sales with clear attribution and timely follow-up
• Report on campaign performance and collaborate with Marketing and Sales to improve lead workflows and campaign impact

Required Qualifications

• 4+ years of experience in marketing operations within a B2B software company
• Experience with marketing technology platforms such as Salesforce and others
• Strong understanding of lead lifecycle, funnel metrics, and campaign attribution
• Analytical thinking with the ability to derive actionable insights from data
• Ability to thrive in a fast-paced, evolving environment