MarTech Product Owner

Job Summary

A company is looking for a Product Owner in the MarTech domain.

Key Responsibilities

• Lead business discovery, capability assessment, and roadmap definition for marketing technology initiatives
• Evaluate and provide strategic recommendations on the client's MarTech stack and operational processes
• Manage product backlog, prioritize user stories, and align roadmap items with business goals and KPIs

Qualifications

• 7-10 years of professional experience, including 5+ years as a Product Owner or Business Analyst in the MarTech domain
• Strong knowledge of major MarTech platforms such as Adobe Experience Cloud and Salesforce Marketing Cloud
• Proven experience in MarTech capability assessment and roadmap creation
• Hands-on experience in customer journey mapping and campaign workflows
• Agile/Scrum Product Owner certification is preferred