Job Summary
A company is looking for a Media Relations Specialist to support its earned influencer, media, and brand campaign team.
Key Responsibilities
- Manage media databases and create press lists
- Draft and distribute pitch content to secure editorial coverage
- Assist in project management and client communication
Required Qualifications
- 2-3 years of experience in earned media campaigns for CPG brands
- Existing relationships with consumer editors and outlets
- Engagement with social media platforms, particularly TikTok, Instagram, Facebook, and YouTube
- Knowledge of affiliate programs and marketing is a bonus
- Strong interest in pop culture and emerging industry trends
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