Job Summary
A company is looking for a Product Marketing Manager to support go-to-market strategy and execution for its core platform serving barbershop owners and professionals.
Key Responsibilities
- Partner with Product Managers to refine go-to-market strategy and ensure alignment with business goals
- Lead planning and execution of product and feature launches, developing repeatable processes for efficiency
- Gather and synthesize customer insights and competitive intelligence to inform product development and marketing efforts
Required Qualifications
- 3-5 years of experience in Product Marketing or go-to-market roles at a B2B SaaS company
- Structured, analytical approach to problem-solving with the ability to interpret data and make actionable recommendations
- Demonstrated ability to collaborate cross-functionally and contribute to roadmap and GTM strategy
- Experience defining and implementing process frameworks for efficient launch execution
- Deep curiosity about users and a focus on driving adoption and measurable outcomes
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