Job Summary
A company is looking for an Associate Director, Performance Media.
Key Responsibilities
- Develop and execute paid social media campaigns across various platforms to achieve business goals
- Analyze campaign performance and provide recommendations for optimization
- Collaborate with cross-functional teams and external partners to ensure timely delivery and reporting of campaigns
Required Qualifications
- Bachelor's degree and 7+ years of experience in paid social media
- Expertise in influencer marketing and paid social with a focus on social media analytics
- Proven ability to manage large social media budgets and optimize media spend
- Strong knowledge of various social media channels including Facebook, Instagram, and TikTok
- Experience leading and mentoring junior team members
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