Associate Director of Strategy

Job Summary

A company is looking for an Associate Director, Connections Strategy for Healthcare (Freelance).

Key Responsibilities

• Lead development of strategic and campaign briefs in collaboration with internal teams and clients
• Track industry trends and provide thought leadership to clients regarding potential implications and strategies
• Participate actively in client meetings and facilitate brainstorming sessions

Required Qualifications

• 7+ years of experience in CRM, direct marketing, or customer engagement strategy
• Strong experience in the health insurance industry
• Expertise in lifecycle marketing and CRM principles
• Experience with non-digital media channels, particularly direct mail
• Familiarity with digital marketing best practices