Job Summary
A company is looking for a Customer Engagement & CDP Manager to lead efforts in maximizing revenue potential through customer data strategies.
Key Responsibilities
- Own revenue targets and manage P&L for CDP initiatives, collaborating with global teams to achieve financial goals
- Develop and manage the DTX CDP roadmap, ensuring alignment with global objectives and driving efficiencies across e-commerce operations
- Implement AI-driven innovations and optimize CDP workflows for personalized customer engagement and improved operational efficiency
Required Qualifications
- 10-15 years of experience in e-commerce with a focus on customer engagement and global operations
- Advanced knowledge of Salesforce CDP and related platforms
- Proven leadership skills in managing cross-functional teams and strategic roadmaps
- Deep understanding of customer data governance and activation for personalized campaigns
- Experience integrating AI tools for enhanced personalization and operational efficiency
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