Job Summary
A company is looking for a Customer Marketing Manager.
Key Responsibilities
- Plan and execute global marketing campaigns targeting B2B customers, focusing on the buying journey
- Deliver comprehensive project plans that include strategy, messaging, and performance metrics
- Drive customer marketing programs, including case studies and third-party reviews, while collaborating with cross-functional teams
Required Qualifications
- Experience in demand generation, growth marketing, customer marketing, or product marketing for a SaaS-based IT company
- Ability to balance program strategy with campaign execution
- Strong analytical skills to identify trends and insights from data
- Prioritization of customer needs throughout their journey
- Willingness to work autonomously and manage multiple projects effectively
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