Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager to lead and execute digital advertising campaigns focused on customer acquisition and engagement.

Key Responsibilities

• Drive planning, execution, and optimization of programmatic and paid search campaigns across various platforms
• Manage and optimize diverse programmatic and SEM campaigns, leveraging tools like Google Ads and Microsoft Ads
• Analyze campaign performance data to provide actionable insights and recommendations for optimization

Required Qualifications

• Solid experience in programmatic advertising and paid search campaign management
• Strong knowledge of the digital advertising ecosystem, particularly in SEM and programmatic display
• Advanced proficiency in Google Sheets and Slides for performance analysis and reporting
• Exceptional analytical skills with the ability to work with large data sets
• Experience managing commercial aspects of digital campaigns, including budgeting and invoicing