Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager (Edtech).

Key Responsibilities

• Develop, implement, and manage email marketing and digital advertising campaigns
• Analyze campaign performance metrics to identify areas for improvement and optimize strategies
• Manage and grow social media channels to increase audience engagement and reach

Required Qualifications

• Bachelor's degree in Marketing, Communications, or a related field
• 3-5 years of experience in digital marketing, preferably in the EdTech sector
• Proficiency with digital marketing tools such as Google Ads, Google Analytics, and SEO tools
• Strong analytical skills to interpret data for informed decision-making
• A passion for education and mental health, supporting K-12 initiatives