Director of Marketing

Job Summary

A company is looking for a Director of Marketing to manage lead generation and brand positioning efforts.

Key Responsibilities

• Own and expand inbound and outbound demand generation funnels
• Manage and execute content strategy and oversee outreach campaigns
• Track and improve conversion rates across growth channels and sales funnels

Required Qualifications

• 5-8+ years of experience in growth, demand generation, or performance marketing
• Deep understanding of the B2B sales funnel and buyer journey
• Proven track record in running paid campaigns and cold outreach campaigns
• Hands-on experience with analytics tools and marketing platforms
• Experience managing or working closely with a business development team