Director of Paid Social Marketing

Job Summary

A company is looking for a Director of Paid Social Marketing.

Key Responsibilities

• Lead the planning and execution of paid social campaigns across major platforms to drive customer acquisition
• Manage and optimize multi-million dollar budgets to ensure strong return on investment
• Collaborate with cross-functional teams to develop high-converting ad content and report on campaign performance

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field
• Minimum of 8 years of experience in paid social media advertising, preferably in high-growth organizations
• Proven track record of managing high-budget campaigns with measurable ROI
• Advanced expertise in paid social platforms like Facebook, TikTok, and LinkedIn
• Experience in regulated industries such as financial services, legal, or insurance is preferred