Job Summary
A company is looking for an Email Marketing Manager.
Key Responsibilities
- Own and execute user engagement emails, managing requests from intake through QA and send
- Analyze lifecycle campaigns to identify gaps and propose new strategies for engagement
- Collaborate with teams to run multivariate tests and manage email campaign performance
Required Qualifications
- 3+ years of experience in email and lifecycle marketing at a B2B SaaS or product-led company
- Experience with HTML and CSS for email, ensuring quality across devices
- Proficiency with email tools like Parcel.io and Customer.io
- Understanding of email marketing best practices, including segmentation and personalization
- Project management skills to handle multiple requests and deadlines
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