Job Summary
A company is looking for a Marketing Analyst.
Key Responsibilities
- Research and analyze prospective major gift donors to evaluate existing and potential donor prospects
- Deliver intelligence in various forms, including profiles and reports, to enhance the University's advancement CRM
- Develop expertise in HIPAA-compliant patient data to support identification of potential donor prospects for U Health initiatives
Required Qualifications
- Bachelor's degree in a related area and two years of related experience
- Experience in advancement (fundraising), library science, marketing, journalism, business intelligence, or technical writing
- Familiarity with data management systems and experience in a healthcare setting
- Experience performing in-depth research using online databases and aggregators
- Understanding of non-profit fundraising and basic statistics
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