Job Summary
A company is looking for a Growth Marketing Manager to accelerate demand generation through innovative strategies and execution.
Key Responsibilities
- Design and execute A/B testing campaigns to optimize conversion rates across various platforms
- Develop and manage chat strategies to enhance customer engagement and drive demand
- Collaborate with cross-functional teams to align marketing initiatives with business objectives
Required Qualifications
- 4+ years of experience in conversion rate optimization and chat strategy development in a B2B marketing environment
- Proven expertise in CRO, A/B testing, and multivariate testing
- Familiarity with chat vendor tools and managing vendor relationships
- Strong knowledge of landing page builders and CMS systems
- Experience with data analysis tools such as Salesforce and Google Analytics
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