Job Summary
A company is looking for a Growth Marketing Manager to lead paid growth initiatives and experimentation.
Key Responsibilities
- Own and optimize paid campaigns across various platforms, managing budgets and performance tracking
- Create and prioritize growth experiments aimed at improving ROI and driving revenue
- Support ongoing SEO initiatives and collaborate on integrated marketing campaigns
Required Qualifications
- 3-5 years of growth marketing or demand generation experience, preferably in B2B SaaS or PLG environments
- 2+ years managing paid campaigns in Hubspot across channels like Google, LinkedIn, and Reddit
- Strong understanding of digital marketing channels, including SEO and paid acquisition
- Experience with lifecycle marketing and CRM platforms such as Hubspot or Salesforce
- Proficiency in analytics tools such as Google Analytics or HubSpot
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