Job Summary
A company is looking for a Growth Marketing Manager to lead customer acquisition and lifecycle engagement for healthcare professionals and B2B marketing segments.
Key Responsibilities
- Drive growth of the HCP audience through various acquisition strategies
- Support lead generation and nurture campaigns for pharma brand marketers and media agencies
- Partner with data analysts to monitor key growth metrics and optimize performance
Required Qualifications
- 5-7 years of experience in growth marketing, performance marketing, or lifecycle marketing
- Proven success in driving acquisition and engagement across multiple channels
- Strong skills in A/B testing, marketing automation, SEO, and Google Analytics
- Familiarity with HCP audiences and compliance-sensitive environments
- Advanced understanding of omnichannel marketing principles and strategies
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