Job Summary
A company is looking for a Junior Media & Analytics Associate to support cross-functional initiatives in digital media and marketing analytics.
Key Responsibilities
- Develop knowledge of Google Analytics 4 and Google Tag Manager to analyze performance metrics and prepare monthly analytics reports for client accounts
- Assist in the execution and optimization of paid search and paid social campaigns, while learning media planning and communication processes
- Manage budget documentation, update monthly budget tracking sheets, and ensure accurate media spend reporting
Qualifications
- Bachelor's degree in Marketing, Communications, Business, Data Analytics, or related field, or equivalent certifications and internship experience
- Strong interest in digital marketing, data analytics, and media planning/buying
- Proficiency in Google Sheets/Excel and Google Workspace
- Familiarity with Looker Studio or other dashboard/reporting tools is a plus
- Knowledge of digital media platforms like Google Ads or Facebook Ads Manager is a plus, but not required
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