Marketing & E-Commerce Manager

Job Summary

A company is looking for a Marketing & E-Commerce Manager (WooCommerce).

Key Responsibilities

• Refine creative and messaging through rapid testing focused on bonding rituals and educational value
• Manage the growth P&L, including revenue and LTV: CAC targets, and oversee paid media budgets
• Lead paid growth across various platforms, optimizing for strong and profitable ROAS

Qualifications

• Deep expertise in WooCommerce and Klaviyo, with knowledge of pixel and server-side attribution
• Experience managing $300K+ monthly Meta ad budgets with sustainable ROAS
• Proven track record of scaling a DTC brand past $10M in revenue
• Experience in building and managing a growth team across various functions
• Must adhere to the 9 AM to 5 PM EST time zone