Job Summary
A company is looking for a Segment Marketing Associate to support various sales segments and drive demand through innovative marketing campaigns.
Key Responsibilities
- Develop and execute multichannel, persona-based campaigns in collaboration with various teams
- Coordinate campaign activities with the sales team to ensure alignment and trust
- Analyze campaign performance and provide insights to optimize future efforts
Required Qualifications
- Bachelor's degree in business, marketing, or a related field
- 1+ years of experience in business-to-business marketing, preferably in healthcare
- Experience working with sales teams; actual sales experience is a plus
- Strong time management skills with the ability to handle multiple projects
- Self-starter capable of working independently in a fast-paced environment
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