Marketing Coordinator

Job Summary

A company is looking for a Marketing Coordinator to assist in executing marketing strategies and campaigns.

Key Responsibilities

• Conceptualize and execute email marketing campaigns using HubSpot
• Track, analyze, and report on marketing campaign metrics against KPIs
• Develop and manage automated email workflows to nurture leads and drive conversions

Required Qualifications

• Bachelor's degree in business, marketing, advertising, or communications
• 3+ years of experience in email marketing and content creation in a B2B setting
• Proficiency in HubSpot and content management systems, preferably WordPress
• Strong understanding of email marketing best practices
• Experience with email marketing automation tools and workflows