Job Summary
A company is looking for a Mobile User Acquisition Manager to manage user acquisition campaigns and collaborate with various teams.
Key Responsibilities
- Manage user acquisition campaigns across various networks and platforms
- Identify and develop innovative solutions for user acquisition while optimizing creative strategies
- Communicate plans and challenges to management and build relationships with UA partners
Required Qualifications
- 2+ years of hands-on experience in mobile gaming user acquisition, particularly in ad-based games
- Strong understanding of social channels such as Facebook, TikTok, and Google
- Experience with Mobile Measurement Partners (MMPs) like Adjust and AppsFlyer
- Highly analytical with a deep understanding of cohort analysis and UA metrics
- Creative mindset to influence game creative strategies
Comments