Job Summary
A company is looking for a Programmatic Campaign Manager (Freelance).
Key Responsibilities
- Manage client Display, Shopping, Video, and retargeting advertising campaigns, including strategy development and project management
- Oversee technology vendor relationships and the integration of relevant technologies
- Analyze campaign results and implement optimizations across all marketing channels to improve KPIs
Required Qualifications
- 1-3 years of experience managing Programmatic campaigns at an agency or DSP
- Advanced understanding of programmatic buying and audience segmentation
- Knowledge of the programmatic industry and various buying models
- Working knowledge of display, video, social, and DSP partners
- Advanced experience with ad trafficking, with Campaign Manager experience being a plus
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