Search Engine Optimization Specialist

Job Summary

A company is looking for a Search Engine Optimization Specialist to enhance brand awareness and organic traffic for university partners.

Key Responsibilities

• Monitor search results and organic performance for multiple higher education websites, identifying opportunities for KPI improvements
• Lead SEO initiatives to increase organic traffic and conversions through content marketing and technical SEO
• Collaborate with cross-functional teams to prioritize projects and enhance website performance

Required Qualifications

• 2+ years of experience in digital marketing, with a focus on growth marketing or SEO preferred
• Proficiency in Microsoft Office Excel and PowerPoint
• Experience with analytics tools such as Google Analytics and Google Search Console
• Familiarity with popular SEO tools (e.g., SEMrush, AHREFS) and a willingness to learn
• Knowledge of HTML, CSS, and JavaScript is a plus