Job Summary
A company is looking for a Senior Content Marketing Manager to lead and execute a comprehensive content strategy that drives qualified leads and contributes to revenue growth.
Key Responsibilities
- Conduct a comprehensive audit of existing content assets and develop a strategic content framework
- Launch and manage an integrated content strategy across all channels, establishing content attribution models
- Achieve revenue targets by leveraging content as a primary driver for qualified leads and pipeline acceleration
Required Qualifications
- 8+ years in content marketing roles with measurable business impact
- Experience scaling content marketing in a high-growth PLG company ($50M+ ARR)
- Proven track record of leading content initiatives that drive lead generation and revenue growth
- Hands-on experience in content creation across various formats (blog, social, newsletter, podcast)
- Background in the creator economy, SaaS, or marketing technology
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