Job Summary
A company is looking for a Senior Data Scientist, Marketing Inference.
Key Responsibilities
- Analyze large data sets to extract insights and partner with the marketing team on data-driven initiatives
- Develop, implement, and maintain marketing models, including Bayesian Marketing Mix and Data-Driven Attribution models
- Monitor and analyze marketing uplift tests, presenting findings to inform marketing strategies
Required Qualifications
- BSc/MA in a quantitative discipline (Statistics, Math, Economics, Computer Science, Operations Research, or Engineering)
- 5-8 years of experience in a quantitative data analysis role involving user behavior and large data sets
- Expertise in statistics, hypothesis testing, and experiment design
- Experience with predictive models and causal inference models
- Proficiency in data analysis tools such as R, Python, and SQL
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