Job Summary
A company is looking for a Senior Manager of Growth Marketing to lead and optimize customer acquisition efforts across various marketing channels.
Key Responsibilities
- Lead paid media strategy for customer acquisition and long-term value across multiple platforms
- Manage the annual growth marketing budget and optimize spend for maximum ROI
- Develop and implement strategies for owned channels to engage and retain customers
Required Qualifications
- 7-10 years of experience in acquisition marketing, especially with Meta and Google Ads
- 5+ years of hands-on experience with affiliate marketing and direct mail programs
- 3+ years of direct people management experience
- Demonstrated success in managing paid media budgets and optimizing for growth
- Advanced analytical skills and familiarity with marketing KPIs and data-informed decision-making
Comments