Job Summary
A company is looking for a Senior Manager, Marketing Operations.
Key Responsibilities
- Manage a team to execute and analyze email marketing campaigns and build self-service reports
- Collaborate with the marketing team to develop campaigns with accurate messaging and branding
- Monitor segment growth and identify gaps in the marketing funnel to support long-term business goals
Required Qualifications
- Proven track record in marketing operations with evidence of campaign improvement
- Significant people management experience, preferably in a marketing operations environment
- Experience with Salesforce CRM, including reporting and dashboard creation
- Familiarity with marketing automation software and ABM tools such as Marketo
- Advanced Excel skills for manipulating large data sets
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