Job Summary
A company is looking for a Senior Paid Media Buyer who will manage a significant budget and drive performance through strategic experimentation.
Key Responsibilities
- Manage a $12M+ annual paid media budget to drive profitable customer acquisition
- Develop and execute strategies to scale performance across paid channels
- Design and run A/B and multivariate tests to improve conversion rates and user quality
Required Qualifications
- 5-8+ years of experience in performance-focused digital media buying
- Proven success managing large-scale budgets ($10M+/year)
- Deep understanding of affiliate marketing models and revenue-per-click strategies
- Experience in landing page optimization with measurable improvements
- Strong proficiency with data analysis tools and marketing platforms
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