Job Summary
A company is looking for a Senior Partner Marketing Manager to lead and execute demand generation programs through its ecosystem of technology and channel partners.
Key Responsibilities:
- Own the partner demand generation strategy and execute integrated marketing plans with partners
- Develop joint go-to-market programs and collaborate with partners on campaign planning and content creation
- Lead co-branding initiatives and manage execution of joint campaigns, webinars, and events
Required Qualifications:
- 5+ years of experience in partner marketing, demand generation, or B2B marketing
- Experience with technology alliances, channel partners, or ISVs in a B2B software/SaaS environment
- Proven ability to plan and execute joint go-to-market campaigns
- Strong project management skills with the ability to manage multiple campaigns
- Familiarity with marketing automation, CRM, and partner marketing platforms
Comments