Job Summary
A company is looking for a User Acquisition Lead to manage and scale user acquisition strategies.
Key Responsibilities
- Own strategy and performance across multiple paid channels, managing campaigns and mentoring junior buyers
- Monitor performance and drive decision-making through analysis of key metrics and internal reporting frameworks
- Build relationships with traffic sources and explore new acquisition opportunities while optimizing creative processes
Required Qualifications
- 5-7 years of experience in user acquisition or performance marketing focused on paid traffic channels
- Proven track record of scaling campaigns with measurable business impact
- Expertise in media buying operations and hands-on experience with relevant platforms
- Strong analytical mindset with experience in building and scaling acquisition funnels
- Cross-functional leadership experience, with the ability to collaborate across teams
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