Job Summary
A company is looking for a Vice President of Platform Marketing to lead strategic marketing efforts for B2B technology solutions.
Key Responsibilities
- Develop and execute a comprehensive B2B marketing strategy for technology platform expansion and revenue growth
- Collaborate cross-functionally to drive market-ready product launches and ensure alignment on messaging and goals
- Own lead generation and campaign strategy, optimizing performance across various channels
Required Qualifications
- 10+ years of experience in B2B product marketing, with 5+ years in advertising or publisher technology
- Deep understanding of digital publishing and advertising ecosystems
- Proven success in launching enterprise-level, platform-based products
- Demonstrated leadership in fast-paced environments and experience mentoring teams
- Analytical and insight-driven with strong operational focus
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