Retention Marketing Specialist

Job Summary

A company is looking for a Retention Marketing Specialist to contribute to and execute retention marketing strategies.

Key Responsibilities

• Develop and execute retention marketing communication deliverables to engage customers
• Implement advisor communication strategies to enhance awareness and retention
• Analyze usage data and client feedback to recommend improvements to marketing strategies

Required Qualifications

• Bachelor's degree in marketing, public relations, business management, or related field preferred
• 0 - 2 years of relevant marketing or communications experience
• Experience in retention marketing, including segmentation and personalization preferred
• Familiarity with marketing automation tools, preferably Eloqua
• Experience with tools such as WordPress, Contently, Everbridge, and Microsoft Office