Job Summary
A company is looking for a Sr. Director, Go-to-Market Plays.
Key Responsibilities
- Define and prioritize GTM plays tied to high-value use cases for custom agents and applications
- Develop playbooks, messaging frameworks, and sales enablement assets tailored to each play
- Collaborate with cross-functional teams to ensure plays are differentiated and executable in the field
Required Qualifications
- 12+ years of experience in product marketing, sales strategy, or go-to-market consulting roles in B2B SaaS/tech
- Proven ability to build and operationalize high-impact GTM motions focused on specific customer use cases
- Strong understanding of enterprise buying groups and sales enablement
- Strategic thinker with exceptional storytelling skills to translate technical capabilities into business value
- Experience working with or selling to developers, architects, or technical decision-makers is a plus
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