Job Summary
A company is looking for a Senior Marketing Manager to lead brand growth in the fertility sector.
Key Responsibilities
- Design and implement go-to-market strategies across U.S. and international markets
- Create story-led marketing campaigns addressing the emotional needs of the target audience
- Manage digital presence, including paid media, content, SEO, and lead-generation funnels
Required Qualifications
- 5+ years in digital or brand marketing, with at least 2 years in fertility, women's health, or healthcare
- Experience in addressing emotionally sensitive topics like infertility and mental health
- Knowledge of ethical advertising and building trust with vulnerable audiences
- Experience in building or scaling subscription-based wellness platforms is preferred
- Fluency in English; additional languages are a bonus but not essential
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