Job Summary
A company is looking for a Senior Manager, Marketing Operations.
Key Responsibilities
- Own and manage the marketing tech stack and lead flow systems
- Ensure seamless and accurate lead flow from all sources and manage marketing campaign tracking
- Implement the marketing analytics strategy to drive data-driven decision making
Required Qualifications
- 7+ years in B2B marketing operations or revenue operations roles
- Deep experience with HubSpot administration and integration with Salesforce
- Expertise in database segmentation, chat setup, and lead routing
- Experience managing MarTech budgets and vendor relationships
- Knowledge of data privacy regulations and marketing compliance requirements
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