Senior Product Manager

Job Summary

A company is looking for a Sr. Product Manager - Digital Marketing.

Key Responsibilities

• Unifying, activating, and analyzing customer data while integrating with transaction tools
• Integrating data from multiple sources and enabling real-time personalization through streaming ingestion
• Aligning transaction systems and data warehouses with internal process controls and managing consent-based marketing

Required Qualifications

• 15+ years of experience in marketing operations, Martech, or related functions
• At least 7+ years in a functional architect or senior business systems role
• Expertise in tools like Salesforce Marketing Cloud, Pardot, Marketo, or HubSpot
• Experience with lead lifecycle management, campaign execution, and marketing performance reporting
• Knowledge of go-to-market processes from lead to quote, with a functional understanding of Salesforce CRM